Hope
Hope is not optimism. Optimism is a temperament; hope is a posture taken inside conditions that do not warrant it. The body leans forward; the eye looks ahead; the breath lengthens a little — and the lean is held against evidence, not because of it. Vela reads hope through writers who have lived close enough to despair to know the difference.
Working definition · Forward-leaning expectancy—the felt possibility that something good can still arrive.
4320 passages · 1 Vela essay · in 1 cluster
Vela’s read on this emotion
Hope is one of the most counterfeited of the emotions Vela reads. Optimism counterfeits it. Wishful thinking counterfeits it. The motivational register counterfeits it most loudly. The reading attends to a more specific posture: hope as the leaning-forward the body assumes under conditions in which the future is not guaranteed and the leaning still matters.
The memoir is densest where hope has had to be argued for. Anne Frank's diary keeps hope as a daily decision under conditions designed to refuse it. Vaclav Havel — the Czech dissident and later president, writing under late-Communist censorship — distinguished hope from optimism in a passage now widely cited: hope is an *orientation of the spirit*, an *orientation of the heart*, not a confidence that things will turn out well. The civil-rights tradition — Martin Luther King's *Letter from Birmingham Jail*, James Baldwin's essays, Audre Lorde's prose — preserves hope as discipline rather than feeling. The literature of chronic illness and disability — Christina Crosby's *A Body, Undone*, Paul Kalanithi's *When Breath Becomes Air* — holds hope inside conditions that have refused the easy version.
The contemplative tradition treats hope as a theological virtue, alongside faith and love. Paul, writing to the early church in Rome, named hope as what is *seen* but *not yet*. Julian of Norwich — the fourteenth-century English mystic — wrote *all shall be well* under conditions of plague, not under conditions of safety. Gandhi held hope as a political method — the long, attritional patience of *satyagraha*. Each of these reads hope as work, not as feeling.
Hope is not the same as optimism, expectation, or wishful thinking. Optimism is a temperament; hope is a posture. Expectation requires evidence; hope holds the future open without it. Wishful thinking faces away from the present; hope faces toward it. The four are kin; the reading keeps them distinct because the writers who have been most honest about each have kept them separate.
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An essay on how this word lives in language, in the tagged corpus, and in figurative art when curators pair passage with image — not a list of stages, not permission to feel.
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Every passage tagged with this emotion in the Vela corpus. Search the body text, narrow by source or register, click through to a book’s profile to see how the passage sits with the rest of the work.
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4320 tagged passages
From City of Night (1963)
I turn the engraved card over, and on it there is written in ink: WELCOME TO LOS ANGELES! I walk into a bar by the corner, next to the loan shop. HARRY’S BAR.... It’s a long bar with accusing mirrors lining its back. A canvas hanging across the ceiling from wall to wall makes the bar resemble an elongated circus tent.... Although it is early afternoon, there are many people here. I realize immediately that this is a malehustling bar. Behind the counter a gay young waiter flutters back and forth, all airy bird-gestures. The scores sit eyeing the drifters who are stationed idly about the bar, by the jukebox, leaning against the booths. I sit at the counter and ask for a draft beer. The fluttering bartender winks. WELCOME! his eyes beam.... Now the man next to me says: “You shouldnt be spending your money.” He slurs the words, hes very drunk. He pushes my money back toward me, replaces it with a dollarbill of his own on the counter. “Wottayadrinkin?” he asks me. I change from draft to bourbon. Hes a slender not-yet middle-aged man—well dressed—although in his juiced-up state, his clothes are slightly disheveled. He is not effeminate, but from the way hes looking at me calculatingly, I know hes a score. I sit there next to him for long minutes, and he doesnt say anything. I begin to think hes lost interest. I go to the head, through the swinging door. The odor of urine and disinfectant chokes me. There are puddles of dirty water on the floor. Over the streaky urinal, crude obscene drawings, pleading messages jump at you. Someone has described himself glowingly, as to age, appearance, size. Beneath the self-glorifying description, another had added: “Yes, but are you of good family?” Another scrawled note—a series: “Candy is a queen.” “No she isnt.” “Yes I am....” And in bold, shouting black letters across the wall: IN THE BEGINNING GOD CREATED FAIRIES & THEY MADE MEN The drunk man walks into the head. “You broke?” he asks me abruptly. I wasnt; I said yes. “Wanna come with me?” he said. We leave the bar—the bartender calls after us: “Have a good time!”... Outside, we turn left, past the burlesque house with the fullblown tantalizing pictures of busty women. We enter the hotel next door. A ratty-looking man with a cigar barely glances at us, opens a splotchy old register book, we scribble phony names. “Three dollars,” the man behind the counter says. The man Im with opens his wallet. Bills pop out. He counts out three. The man behind the desk says: “That rooms open, you can lock it from the inside.” He doesnt give us a key.... We go up the long grumbling stairway. Along the hall a door is half-open, a youngish man sat alone on a bed, in shorts, rubbing the inside of his thighs.
From The Case for God (2009)
The French Revolution (1789), with its call for liberty, equality, and fraternity, seemed to embody the principles of the Enlightenment and promised to usher in a new world order, but in the event, it was only a brief, dramatic interlude: in November 1799, Napoleon Bonaparte (1769–1821) replaced the revolutionary government with a military dictatorship. The revolution made a profound impression on Europeans who were hungry for social and political change, but like other modernizing political movements, it was compromised by cruelty and intransigence. Fought in the name of freedom, it had used systematic violence to suppress dissidence; it produced the Reign of Terror (1793–94) as well as the Declaration of the Rights of Man, and the storming of the Bastille on July 14, 1789, was followed three years later by the September Massacres. After the September Massacres, the militantly atheistic leader Jacques Hébert (1757–94) had enthroned the Goddess of Reason on the high altar of Notre Dame Cathedral, demoted saints in favor of revolutionary heroes, abolished the Mass, and ransacked the churches. But the general public was not yet ready to get rid of God, and when Maximilien Robespierre (1758–94) seized control, he replaced the Cult of Reason with the more anodyne Deist Cult of the Supreme Being, dispatching Hébert to the guillotine, only to follow him a few months later. When he became First Consul, Napoleon reinstated the Catholic Church. But the symbolism of God’s dramatic abdication in favor of Reason linked the idea of atheism with revolutionary change. Henceforth in Europe—though not in the United States—atheism would be indissolubly associated with the hope for a more just and equal world. Meanwhile, a different strand of Enlightenment thought undermined the tenets of both the Enlightenment and its science-based religion. Some scientists and philosophers had started to investigate the human mind and developed a critical epistemology that cast doubt on the competence of the intellect to achieve any kind of certainty. 56 The physicist Pierre-Louis Moreau de Maupertuis (1698–1759), a committed Newtonian in his youth, had become highly skeptical of any attempt to prove God’s existence: philosophers, churchmen, and physicists were finding evidence of God’s hand in “wings of butterflies and in every spider’s web,” though these things could have come about by chance. Future scientists could easily find a natural explanation for the apparent “design” in nature, and then what would happen to a faith that depended on scientific theory?
From Educated (2018)
A green glow lighted everything. “Imagine the bubble for a few hours every day,” she said, “and you will heal.” She patted my arm and I heard the door close behind her. I imagined the bubble every morning, afternoon and night, but my neck remained immobile. Slowly, over the course of a month, I got used to the headaches. I learned how to stand, then how to walk. I used my eyes to stay upright; if I closed them even for a moment, the world would shift and I would fall. I went back to work—to Randy’s and occasionally to the junkyard. And every night I fell asleep imagining that green bubble. —DURING THE MONTH I was in bed I heard another voice. I remembered it but it was no longer familiar to me. It had been six years since that impish laugh had echoed down the hall. It belonged to my brother Shawn, who’d quarreled with my father at seventeen and run off to work odd jobs, mostly trucking and welding. He’d come home because Dad had asked for his help. From my bed, I’d heard Shawn say that he would only stay until Dad could put together a real crew. This was just a favor, he said, until Dad could get back on his feet. It was odd finding him in the house, this brother who was nearly a stranger to me. People in town seemed to know him better than I did. I’d heard rumors about him at Worm Creek. People said he was trouble, a bully, a bad egg, that he was always hunting or being hunted by hooligans from Utah or even further afield. People said he carried a gun, either concealed on his body or strapped to his big black motorcycle. Once someone said that Shawn wasn’t really bad, that he only got into brawls because he had a reputation for being unbeatable—for knowing all there was to know about martial arts, for fighting like a man who feels no pain—so every strung-out wannabe in the valley thought he could make a name for himself by besting him. It wasn’t Shawn’s fault, really. As I listened to these rumors, he came alive in my mind as more legend than flesh. My own memory of Shawn begins in the kitchen, perhaps two months after the second accident. I am making corn chowder. The door squeaks and I twist at the waist to see who’s come in, then twist back to chop an onion. “You gonna be a walking Popsicle stick forever?” Shawn says. “Nope.” “You need a chiropractor,” he says. “Mom’ll fix it.” “You need a chiropractor,” he says again. The family eats, then disperses. I start the dishes. My hands are in the hot, soapy water when I hear a step behind me and feel thick, callused hands wrap around my skull. Before I can react, he jerks my head with a swift, savage motion. CRACK!
From The Case for God (2009)
Instead of relying, like every premodern economy, on a surplus of agricultural produce with which they could trade in order to fund their cultural achievements, the modern economy rested on the technological replication of resources and the constant reinvestment of capital, which provided a source of wealth that could be renewed indefinitely. This freed it from many of the constraints of premodern societies, where the economy could not expand beyond a certain point and eventually outran its resources. Consequently, these agrarian societies tended to be conservative, because they simply could not afford the constant replication of the infrastructure that has come to characterize modernity. Original thought was not encouraged, because it could lead to frustration and social unrest, since fresh ideas could rarely be implemented and projects that required too large a financial outlay were usually shelved. It seemed preferable, therefore, to concentrate on preserving what had already been achieved. 12 Now, however, Western people were gradually acquiring the confidence to look to the future instead of the past. Where the older cultures had taught men and women to remain within carefully defined limits, pioneers such as Columbus were encouraging them to venture beyond the confines of the known world, where they discovered that, thanks to their modern technology, they not only survived but prospered. By the sixteenth century, therefore, a complex process was at work in Europe that was slowly changing the way people thought and experienced the world. Inventions were occurring simultaneously in many different fields; none seemed particularly momentous at the time, but their cumulative effect would be decisive. 13 Specialists in one discipline found that they benefited from discoveries made in others. Scientists and explorers, for example, both relied on the increased efficiency of instrument makers. By 1600, innovations were occurring on such a scale and in so many areas at once that progress seemed irreversible and set to continue indefinitely. But in the early sixteenth century, the Great Western Transformation was only in its infancy. Spain may have been the most advanced country in Europe, but it was not the sole model of a modern state. In the course of their struggle against Spanish hegemony, the Netherlands deliberately developed a more liberal ideology to counter Spanish autocracy. There were thus two rival versions of modernity: one open and tolerant, the other exclusive and coercive. And as society altered to accommodate these developments, religion would also have to change. At this point, faith still pervaded the whole of life and had not yet been confined to a distinct sphere. But secularization was beginning. A centralized state was crucial to productivity and, like Ferdinand and Isabella, rulers all over Europe began the difficult process of welding separate kingdoms into modern nation-states.
From Shoe Dog: A Memoir by the Creator of Nike (2016)
Or maybe I didn’t. Maybe my memory is enlarging this eureka moment, or condensing many eureka moments into one. Or maybe, if there was such a moment, it was nothing more than runner’s high. I don’t know. I can’t say. So much about those days, and the months and years into which they slowly sorted themselves, has vanished, like those rounded, frosty puffs of breath. Faces, numbers, decisions that once seemed pressing and irrevocable, they’re all gone. What remains, however, is this one comforting certainty, this one anchoring truth that will never go away. At twenty-four I did have a Crazy Idea, and somehow, despite being dizzy with existential angst, and fears about the future, and doubts about myself, as all young men and women in their midtwenties are, I did decide that the world is made up of crazy ideas. History is one long processional of crazy ideas. The things I loved most—books, sports, democracy, free enterprise—started as crazy ideas. For that matter, few ideas are as crazy as my favorite thing, running. It’s hard. It’s painful. It’s risky. The rewards are few and far from guaranteed. When you run around an oval track, or down an empty road, you have no real destination. At least, none that can fully justify the effort. The act itself becomes the destination. It’s not just that there’s no finish line; it’s that you define the finish line. Whatever pleasures or gains you derive from the act of running, you must find them within. It’s all in how you frame it, how you sell it to yourself. Every runner knows this. You run and run, mile after mile, and you never quite know why. You tell yourself that you’re running toward some goal, chasing some rush, but really you run because the alternative, stopping, scares you to death. So that morning in 1962 I told myself: Let everyone else call your idea crazy… just keep going. Don’t stop. Don’t even think about stopping until you get there, and don’t give much thought to where “there” is. Whatever comes, just don’t stop. That’s the precocious, prescient, urgent advice I managed to give myself, out of the blue, and somehow managed to take. Half a century later, I believe it’s the best advice—maybe the only advice—any of us should ever give. PART ONENow, here, you see, it takes all the running you can do, to keep in the same place. If you want to get somewhere else, you must run at least twice as fast as that. —Lewis Carroll, Through the Looking-Glass
From The Case for God (2009)
He loved to talk of the “democracy to come”: we yearn for democracy but we never fully achieve it; it remains an incessant hope for the future. And in the same way, “God,” a term often used in the past to set a limit to human thought and endeavor, becomes for the postmodern philosopher the desire beyond desire, a memory and a promise that is, by its very nature, indefinable. Some postmodern thinkers have applied these ideas to theology. Significantly, they are usually philosophers rather than theologians. Reversing the trend begun by such philosophes as Diderot, d’Holbach, and Freud, their interest heralds a change in the intellectual atmosphere of academe. At the time of the Death of God movement in the 1960s, God’s days seemed numbered, but now God seems alive and well. Postmodern theology challenges the assumption that secularism is irreversible; some have suggested that we are now entering a “postsecular” age but have also made it clear that the religion being revitalized must be different from “modern” faith. The first to apply Derrida’s ideas to theology was Mark C. Taylor in Erring: A Postmodern A/theology (1984); the slash in the subtitle was designed to mark a Derridian hesitation before settling for either God or Godlessness. Taylor saw a link between deconstruction and the 1960s Death of God movement, but criticized Altizer for being stuck in the modern dialectic in which things were either dead or alive, absent or present. In his view, religion was present even when it seemed absent—so much so that he was criticized for allowing religion in his later work to be entirely swallowed up in other discourses. Those philosophers who focused on Derrida’s later work have been more successful. The Italian postmodernist Gianni Vattimo argues that from the very first religion had recognized that it was an essentially interpretive discourse: it had traditionally proceeded by endlessly deconstructing its sacred texts, so that from the start it had the potential to liberate itself from metaphysical orthodoxy. Vattimo is anxious to promote what is called “weak thought” to counter the aggressively triumphalist certainty that characterizes a good deal of modern religion and atheism. Metaphysics is dangerous because it makes absolute claims for either God or reason. “Not all metaphysics have been violent,” Vattimo admits, “but all violent people of great dimensions have been metaphysical.” 56 Hitler, for example, was not content to hate only the Jews in his vicinity but created a grand récit that made metaphysical claims about Jews in general. “When someone wants to tell me the absolute truth,” Vattimo remarks shrewdly, “it is because he wants to put me under his control.”
From Shoe Dog: A Memoir by the Creator of Nike (2016)
Now, as I began to clip off one brisk six-minute mile after another, as the rising sun set fire to the lowest needles of the pines, I asked myself: What if there were a way, without being an athlete, to feel what athletes feel? To play all the time, instead of working? Or else to enjoy work so much that it becomes essentially the same thing. The world was so overrun with war and pain and misery, the daily grind was so exhausting and often unjust—maybe the only answer, I thought, was to find some prodigious, improbable dream that seemed worthy, that seemed fun, that seemed a good fit, and chase it with an athlete’s single-minded dedication and purpose. Like it or not, life is a game. Whoever denies that truth, whoever simply refuses to play, gets left on the sidelines, and I didn’t want that. More than anything, that was the thing I did not want. Which led, as always, to my Crazy Idea. Maybe, I thought, just maybe, I need to take one more look at my Crazy Idea. Maybe my Crazy Idea just might… work? Maybe. No, no, I thought, running faster, faster, running as if I were chasing someone and being chased all at the same time. It will work. By God I’ll make it work. No maybes about it. I was suddenly smiling. Almost laughing. Drenched in sweat, moving as gracefully and effortlessly as I ever had, I saw my Crazy Idea shining up ahead, and it didn’t look all that crazy. It didn’t even look like an idea. It looked like a place. It looked like a person, or some life force that existed long before I did, separate from me, but also part of me. Waiting for me, but also hiding from me. That might sound a little high-flown, a little crazy . But that’s how I felt back then. Or maybe I didn’t. Maybe my memory is enlarging this eureka moment, or condensing many eureka moments into one. Or maybe, if there was such a moment, it was nothing more than runner’s high. I don’t know. I can’t say. So much about those days, and the months and years into which they slowly sorted themselves, has vanished, like those rounded, frosty puffs of breath. Faces, numbers, decisions that once seemed pressing and irrevocable, they’re all gone. What remains, however, is this one comforting certainty, this one anchoring truth that will never go away. At twenty-four I did have a Crazy Idea, and somehow, despite being dizzy with existential angst, and fears about the future, and doubts about myself, as all young men and women in their midtwenties are, I did decide that the world is made up of crazy ideas. History is one long processional of crazy ideas. The things I loved most—books, sports, democracy, free enterprise—started as crazy ideas. For that matter, few ideas are as crazy as my favorite thing, running. It’s hard. It’s painful. It’s risky.
From Shoe Dog: A Memoir by the Creator of Nike (2016)
“No equity in my company. Ever.” He went away and consulted with a few people in his office. Upon returning he said, “No problem. But here’s our deal. We take four percent off the top, as a markup on product. And market interest rates on top of that.” I nodded. Days later Sumeragi sent Sole to meet me. Given the man’s reputation, I was expecting some kind of godlike figure with fifteen arms, each one waving a wand made out of shoe trees. But Sole was a plain, ordinary, middle-age businessman, with a New York accent and a sharkskin suit. Not my kind of guy, and I wasn’t his kind, either. And yet we had no trouble finding common ground. Shoes, sports—plus an abiding distaste for Kitami. When I mentioned Kitami’s name, Sole scoffed. “The man’s an ass.” We’re going to be fast friends, I thought. Sole promised to help me beat Kitami, get free of him. “I can solve all your problems,” he said. “I know factories.” “Factories that can make Nikes?” I asked, handing him my new football shoe. “I can think of five off the top of my head!” he said. He was adamant. He seemed to have two mental states—adamant and dismissive. I realized that he was selling me, that he wanted my business, but I was willing to be sold, and more than ready to be wanted. The five factories Sole mentioned were all in Japan. So Sumeragi and I decided to go there and look them over in September 1971. Sole agreed to be our guide. A WEEK BEFORE we were to leave, Sumeragi phoned. “Mr. Sole has suffered a heart attack,” he said. “Oh no,” I said. “He’s expected to recover,” Sumeragi said, “but traveling at this time is impossible. His son, who is very capable, will take his place.” Sumeragi sounded as if he was trying to convince himself, more than me. I flew alone to Japan, and met Sumeragi and Sole Jr. at Nissho’s office in Tokyo. I was taken aback when Sole Jr. stepped forward, hand outstretched. I assumed
From Shoe Dog: A Memoir by the Creator of Nike (2016)
MY BRAND-NEW relationship with Nissho was promising, but it was brand new, and who would dare predict how it might evolve? I’d once felt the relationship with Onitsuka was promising, and look where that stood. Nissho was infusing me with cash, but I couldn’t let that make me complacent. I needed to develop as many sources of cash as possible. Which brought me back to the idea of a public offering. I didn’t think I could withstand the disappointment of a second failed offering, so I plotted with Hayes to ensure that this one would work. We decided that the first offering hadn’t been aggressive enough. We hadn’t sold ourselves. This time we hired a hard-driving salesman. Also, this time we decided not to sell stocks, but convertible debentures. If business truly is war without bullets, then debentures are war bonds. The public loans you money, and in exchange you give them quasi-stock in your… cause. The stock is quasi because debenture holders are strongly encouraged, and incentivized, to hold their shares for five years. After that, they can convert the shares to common stock or get their money back with interest. With our new plan, and our gung-ho salesman, we announced in June 1971 that Blue Ribbon would be offering two hundred thousand shares of debentures, at one dollar per, and this time the shares sold fast. One of the first to buy was my friend Cale, who didn’t hesitate to cut a check for ten thousand dollars, a princely sum. “Buck,” he said, “I was there at the start, I’ll be there at the bitter end.” CANADA WAS A letdown. The factory’s leather football shoe was pretty, but in cold weather its sole split and cracked. Irony upon irony—a shoe made in a factory called Canada, which couldn’t take the cold. Then again, maybe it was our fault. Using a soccer shoe for football. Maybe we were asking for it. The quarterback for Notre Dame wore a pair that season, and it was a thrill to see him trot onto that hallowed gridiron at South Bend in a pair of Nikes. Until those Nikes disintegrated. (Just like the Irish did that year.) Job One, therefore, was finding a factory that could make sturdier, more weather-resistant shoes. Nissho said they could help. They were only too happy to help. They were beefing up their commodities department, so Sumeragi had a wealth of information about factories around the world. He’d also recently hired a consultant, a bona fide shoe wizard, who’d been a disciple of Jonas Senter. I’d never heard of Senter, but Sumeragi assured me the man was a genuine, head-to-toe shoe dog. I’d heard this phrase a few times. Shoe dogs were people who devoted themselves wholly to the making, selling, buying, or designing of shoes. Lifers used the phrase cheerfully to describe other lifers, men and women who had toiled so long and hard in the shoe trade, they thought and talked about nothing else.
From Educated (2018)
In my memory the bulk of the damage had been skin-deep—his arms, back and shoulders had hardly been burned at all. It was only his lower face and hands that had been third-degree. But I kept this to myself. For the first time, my parents seemed to be of one mind. Mother no longer moderated Dad’s statements after he left the room, no longer quietly gave her own opinion. She had been transformed by the miracle—transformed into him. I remembered her as a young midwife, so cautious, so meek about the lives over which she had such power. There was little of that meekness in her now. The Lord Himself guided her hands, and no misfortune would occur except by the will of God. —A FEW WEEKS AFTER CHRISTMAS, the University of Cambridge wrote to Dr. Kerry, rejecting my application. “The competition was very steep,” Dr. Kerry told me when I visited his office. I thanked him and stood to go. “One moment,” he said. “Cambridge instructed me to write if I felt there were any gross injustices.” I didn’t understand, so he repeated himself. “I could only help one student,” he said. “They have offered you a place, if you want it.” It seemed impossible that I would really be allowed to go. Then I realized that I would need a passport, and that without a real birth certificate, I was unlikely to get one. Someone like me did not belong at Cambridge. It was as if the universe understood this and was trying to prevent the blasphemy of my going. I applied in person. The clerk laughed out loud at my Delayed Certificate of Birth. “Nine years!” she said. “Nine years is not a delay. Do you have any other documentation?” “Yes,” I said. “But they have different birth dates. Also, one has a different name.” She was still smiling. “Different date and different name? No, that’s not gonna work. There’s no way you’re gonna get a passport.” I visited the clerk several more times, becoming more and more desperate, until, finally, a solution was found. My aunt Debbie visited the courthouse and swore an affidavit that I was who I said I was. I was issued a passport. —IN FEBRUARY, EMILY GAVE BIRTH. The baby weighed one pound, four ounces. When Emily had started having contractions at Christmas, Mother had said the pregnancy would unfold according to God’s will. His will, it turned out, was that Emily give birth at home at twenty-six weeks’ gestation. There was a blizzard that night, one of those mighty mountain storms that clears the roads and closes the towns. Emily was in the advanced stages of labor when Mother realized she needed a hospital. The baby, which they named Peter, appeared a few minutes later, slipping from Emily so easily that Mother said she “caught” him more than delivered him. He was still, and the color of ash. Shawn thought he was dead.
From Shoe Dog: A Memoir by the Creator of Nike (2016)
HIRING SALES REPS and graphic artists showed great optimism, and I didn’t consider myself an optimist by nature. Not that I was a pessimist. I generally tried to hover between the two, committing to neither. But as 1969 approached, I found myself staring into space and thinking the future might be bright. After a good night’s sleep, after a hearty breakfast, I could see plenty of reason for hope. Aside from our robust and rising sales numbers, Onitsuka would soon be bringing out several exciting new models, including the Obori, which featured a feather-light nylon upper. Also, the Marathon, another nylon, with lines sleek as a Karmann Ghia. These shoes will sell themselves, I told Woodell many times, hanging them on the corkboard. Also, Bowerman was back from Mexico City, where he’d been an assistant coach on the U.S. Olympic team, meaning he’d played a pivotal role in the U.S. winning more gold medals than any team, from any nation, ever. My partner was more than famous; he was legendary. I phoned Bowerman, eager to get his overall thoughts on the Games, and particularly on the moment for which they would forever be remembered, the protest of John Carlos and Tommie Smith. Standing on the podium during the playing of “The Star-Spangled Banner,” both men had bowed their heads and raised black-gloved fists, a shocking gesture, meant to call attention to racism, poverty, human rights abuses. They were still being condemned for it. But Bowerman, as I fully expected, supported them. Bowerman supported all runners. Carlos and Smith were shoeless during the protest; they’d conspicuously removed their Pumas and left them on the stands. I told Bowerman I couldn’t decide if this had been a good thing or a bad thing for Puma. Was all publicity really good publicity? Was publicity like advertising? A chimera? Bowerman chuckled and said he wasn’t sure. He told me about the scandalous behavior of Puma and Adidas throughout the Games. The world’s two biggest athletic shoe companies—run by two German brothers who despised each other—had chased each other like Keystone Kops around the Olympic Village, jockeying for all the athletes. Huge sums of cash, often stuffed in running shoes or manila envelopes, were passed around. One of Puma’s sales reps even got thrown in jail. (There were rumors that Adidas had framed him.) He was married to a female sprinter, and Bowerman joked that he’d only married her to secure her endorsement. Worse, it didn’t stop at mere payouts. Puma had smuggled truckloads of shoes into Mexico City, while Adidas cleverly managed to evade Mexico’s stiff import tariffs. I heard through the grapevine they did it by making a nominal number of shoes at a factory in Guadalajara. Bowerman and I didn’t feel morally offended; we felt left out. Blue Ribbon had no money for payouts, and therefore no presence at the Games.
From Shoe Dog: A Memoir by the Creator of Nike (2016)
He’d fallen asleep at the wheel, he wrote, and woke to find himself and his 1956 Volkswagen Bug upside down and airborne. He struck the divider, then rolled, then flew out of the car, just before it somersaulted down the embankment. When Johnson’s body finally stopped tumbling, he was on his back, looking at the sky, his collarbone, foot, and skull all shattered. The skull, he said, was actually leaking. Worse, being newly divorced, he had no one to care for him during his convalescence. The poor guy was one dead dog from becoming a country-western song. Despite all these recent calamities, Johnson was of good cheer. He assured me in a series of chirpy follow-up letters that he was managing to meet all his obligations. He was dragging himself around his new apartment, filling orders, shipping shoes, corresponding promptly with all customers. A friend was bringing him his mail, he said, so not to worry, P.O. Box 492 was still fully operational. In closing, he added that because he was now facing alimony, child support, and untold medical bills, he needed to inquire about the long-term prospects of Blue Ribbon. How did I see the future? I didn’t lie… exactly. Maybe out of pity, maybe haunted by the image of Johnson, single, lonely, his body wrapped in plaster of Paris, gamely trying to keep himself and my company alive, I sounded an upbeat tone. Blue Ribbon, I said, would probably morph over the years into a generalized sporting goods company. We’d probably have offices on the West Coast. And one day, maybe, in Japan. “Farfetched,” I wrote. “But it seems worth shooting for.” This last line was wholly truthful. It was worth shooting for. If Blue Ribbon went bust, I’d have no money, and I’d be crushed. But I’d also have some valuable wisdom, which I could apply to the next business. Wisdom seemed an intangible asset, but an asset all the same, one that justified the risk. Starting my own business was the only thing that made life’s other risks—marriage, Vegas, alligator wrestling—seem like sure things. But my hope was that when I failed, if I failed, I’d fail quickly, so I’d have enough time, enough years, to implement all the hard-won lessons. I wasn’t much for setting goals, but this goal kept flashing through my mind every day, until it became my internal chant: Fail fast. In closing I told Johnson that if he could sell 3,250 pairs of Tigers by the end of June 1966—completely impossible, by my calculations—I would authorize him to open that retail outlet he’d been harassing me about. I even put a PS at the bottom, which I knew he’d devour like a candy treat. I reminded him that he was selling so many shoes, so fast, he might want to speak to an accountant. There are income tax issues to consider, I said. He fired back a sarcastic thanks for the tax advice.
From Educated (2018)
He said I could live with him for a few months and work at the In-N-Out Burger across the street. I hung up and was walking down the hall, wishing I’d asked Tony if he could lend me the money to get to Vegas, when a gruff voice called to me. “Hey, Siddle Lister. Come here a minute.” Shawn’s bedroom was filthy. Dirty clothes littered the floor, and I could see the butt of a handgun poking out from under a pile of stained T-shirts. The bookshelves strained under boxes of ammo and stacks of Louis L’Amour paperbacks. Shawn was sitting on the bed, his shoulders hunched, his legs bowed outward. He looked as if he’d been holding that posture for some time, contemplating the squalor. He let out a sigh, then stood and walked toward me, lifting his right arm. I took an involuntary step back, but he had only reached into his pocket. He pulled out his wallet, opened it and extracted a crisp hundred-dollar bill. “Merry Christmas,” he said. “You won’t waste this like I will.” —I BELIEVED THAT HUNDRED dollars was a sign from God. I was supposed to stay in school. I drove back to BYU and paid my rent. Then, because I knew I wouldn’t be able to pay it in February, I took a second job as a domestic cleaner, driving twenty minutes north three days a week to scrub expensive toilets in Draper. The bishop and I were still meeting every Sunday. Robin had told him that I hadn’t bought my textbooks for the semester. “This is ridiculous,” he said. “Apply for the grant! You’re poor! That’s why these grants exist!” My opposition was beyond rational, it was visceral. “I make a lot of money,” the bishop said. “I pay a lot of taxes. Just think of it as my money.” He had printed out the application forms, which he gave to me. “Think about it. You need to learn to accept help, even from the Government.” I took the forms. Robin filled them out. I refused to send them. “Just get the paperwork together,” she said. “See how it feels.” I needed my parents’ tax returns. I wasn’t even sure my parents filed taxes, but if they did, I knew Dad wouldn’t give them to me if he knew why I wanted them. I thought up a dozen fake reasons for why I might need them, but none were believable. I pictured the returns sitting in the large gray filing cabinet in the kitchen. Then I decided to steal them. I left for Idaho just before midnight, hoping I would arrive at around three in the morning and the house would be quiet. When I reached the peak, I crept up the driveway, wincing each time a bit of gravel snapped beneath my tires.
From Shoe Dog: A Memoir by the Creator of Nike (2016)
To play all the time, instead of working? Or else to enjoy work so much that it becomes essentially the same thing. The world was so overrun with war and pain and misery, the daily grind was so exhausting and often unjust—maybe the only answer, I thought, was to find some prodigious, improbable dream that seemed worthy, that seemed fun, that seemed a good fit, and chase it with an athlete’s single-minded dedication and purpose. Like it or not, life is a game. Whoever denies that truth, whoever simply refuses to play, gets left on the sidelines, and I didn’t want that. More than anything, that was the thing I did not want. Which led, as always, to my Crazy Idea. Maybe, I thought, just maybe, I need to take one more look at my Crazy Idea. Maybe my Crazy Idea just might... work? Maybe. No, no, I thought, running faster, faster, running as if I were chasing someone and being chased all at the same time. It will work. By God I’ll make it work. No maybes about it. I was suddenly smiling. Almost laughing. Drenched in sweat, moving as gracefully and effortlessly as I ever had, I saw my Crazy Idea shining up ahead, and it didn’t look all that crazy. It didn’t even look like an idea. It looked like a place. It looked like a person, or some life force that existed long before I did, separate from
From Shoe Dog: A Memoir by the Creator of Nike (2016)
The next thing I recall is Ito and Sumeragi taking Hayes and me into their conference room. They could sense that we were fragile. They led us to chairs, and they both looked at the floor as I spoke. Kei. Much kei. “Well,” I said, “I have some bad news. Our bank… has thrown us out.” Ito looked up. “Why?” he said. His eyes hardened. But his voice was surprisingly soft. I thought of the wind atop Mount Fuji. I thought of the gentle breeze stirring the ginkgo leaves in the Meiji gardens. I said, “Mr. Ito, do you know how the big trading companies and banks ‘live on the float’? Okay, we at Blue Ribbon tend to do that, too, from time to time, including last month. And the fact of the matter is, sir, well, we missed the float. And now the Bank of California has decided to kick us out.” Sumeragi lit a Lucky Strike. One puff. Two. Ito did the same. One puff. Two. But on the exhale, the smoke didn’t seem to come from his mouth. It seemed to emanate from deep down inside him, to curl from his cuffs and shirt collar. He looked into my eyes. He bored into me. “They should not have done that,” he said. My heart stopped midbeat. This was an almost sympathetic thing for Ito to say. I looked at Hayes. I looked back at Ito. I allowed myself to think: We might… just… get away with this. Then I realized that I hadn’t yet told him the bad part. “Be that as it may,” I said, “they did throw us out, Mr. Ito, they did, and the net-net is that I have no bank. And thus I have no money. And I need to make payroll. And I need to pay my other creditors. And if I can’t meet those obligations, I am out of business. Today. In which case, not only can I not pay you the million dollars I owe you, sir… but I need to ask to borrow another one million dollars.” Ito and Sumeragi slid their eyes toward each other for one half second, then slid them back to me. Everything in the room came to a stop. The dust motes, the molecules of air, paused midflight. “Mr. Knight,” Ito said, “before giving you another cent… I will need to look at your books.” WHEN I GOT home from Nissho it was about 9:00 p.m. Penny said Holland had phoned. “Holland?” I said. “Yes,” she said. “He left instructions that you should call whenever you got home. He left his home number.” He answered on the first ring. His voice was… off. He’d been stiff earlier in the day, while carrying out orders from his bosses, but now he sounded more like a human being. A sad, stressed human being. “Phil,” he said, “I feel I ought to tell you… we’ve had to notify the FBI.”
From Educated (2018)
I chose the professor of my Jewish history class, because he was quiet and soft-spoken. Dr. Kerry was a short man with dark eyes and a serious expression. He lectured in a thick wool jacket even in hot weather. I knocked on his office door quietly, as if I hoped he wouldn’t answer, and soon was sitting silently across from him. I didn’t know what my question was, and Dr. Kerry didn’t ask. Instead he posed general questions—about my grades, what courses I was taking. He asked why I’d chosen Jewish history, and without thinking I blurted that I’d learned of the Holocaust only a few semesters before and wanted to learn the rest of the story. “You learned of the Holocaust when?” he said. “At BYU.” “They didn’t teach about it in your school?” “They probably did,” I said. “Only I wasn’t there.” “Where were you?” I explained as best I could, that my parents didn’t believe in public education, that they’d kept us home. When I’d finished, he laced his fingers as if he were contemplating a difficult problem. “I think you should stretch yourself. See what happens.” “Stretch myself how?” He leaned forward suddenly, as if he’d just had an idea. “Have you heard of Cambridge?” I hadn’t. “It’s a university in England,” he said. “One of the best in the world. I organize a study abroad program there for students. It’s highly competitive and extremely demanding. You might not be accepted, but if you are, it may give you some idea of your abilities.” I walked to my apartment wondering what to make of the conversation. I’d wanted moral advice, someone to reconcile my calling as a wife and mother with the call I heard of something else. But he’d put that aside. He’d seemed to say, “First find out what you are capable of, then decide who you are.” I applied to the program. —EMILY WAS PREGNANT. THE pregnancy was not going well. She’d nearly miscarried in the first trimester, and now that she was approaching twenty weeks, she was beginning to have contractions. Mother, who was the midwife, had given her Saint-John’s-wort and other remedies. The contractions lessened but continued. When I arrived at Buck’s Peak for Christmas, I expected to find Emily on bed rest. She wasn’t. She was standing at the kitchen counter straining herbs, along with half a dozen other women. She rarely spoke and smiled even more rarely, just moved about the house carrying vats of cramp bark and motherwort. She was quiet to the point of invisibility, and after a few minutes, I forgot she was there. It had been six months since the explosion, and while Dad was back on his feet, it was clear he would never be the man he was. He could scarcely walk across a room without gasping for air, so damaged were his lungs.
From Shoe Dog: A Memoir by the Creator of Nike (2016)
1962 W hen I broached the subject with my father, when I worked up the nerve to speak to him about my Crazy Idea, I made sure it was in the early evening. That was always the best time with Dad. He was relaxed then, well fed, stretched out in his vinyl recliner in the TV nook. I can still tilt back my head and close my eyes and hear the sound of the audience laughing, the tinny theme songs of his favorite shows, Wagon Train and Rawhide . His all-time favorite was Red Buttons. Every episode began with Red singing: Ho ho, hee hee… strange things are happening . I set a straight-backed chair beside him and gave a wan smile and waited for the next commercial. I’d rehearsed my spiel, in my head, over and over, especially the opening. Sooo, Dad, you remember that Crazy Idea I had at Stanford…? It was one of my final classes, a seminar on entrepreneurship. I’d written a research paper about shoes, and the paper had evolved from a run-of-the-mill assignment to an all-out obsession. Being a runner, I knew something about running shoes. Being a business buff, I knew that Japanese cameras had made deep cuts into the camera market, which had once been dominated by Germans. Thus, I argued in my paper that Japanese running shoes might do the same thing. The idea interested me, then inspired me, then captivated me. It seemed so obvious, so simple, so potentially huge. I’d spent weeks and weeks on that paper. I’d moved into the library, devoured everything I could find about importing and exporting, about starting a company. Finally, as required, I’d given a formal presentation of the paper to my classmates, who reacted with formal boredom. Not one asked a single question. They greeted my passion and intensity with labored sighs and vacant stares. The professor thought my Crazy Idea had merit: He gave me an A. But that was that. At least, that was supposed to be that. I’d never really stopped thinking about that paper. Through the rest of my time at Stanford, through every morning run and right up to that moment in the TV nook, I’d pondered going to Japan, finding a shoe company, pitching them my Crazy Idea, in the hopes that they’d have a more enthusiastic reaction than my classmates, that they’d want to partner with a shy, pale, rail-thin kid from sleepy Oregon. I’d also toyed with the notion of making an exotic detour on my way to and from Japan. How can I leave my mark on the world, I thought, unless I get out there first and see it? Before running a big race, you always want to walk the track. A backpacking trip around the globe might be just the thing, I reasoned. No one talked about bucket lists in those days, but I suppose that’s close to what I had in mind.
From Educated (2018)
I was only sixteen, but I didn’t tell the manager that and he hired me for forty hours a week. My first shift started at four o’clock the next morning. When I got home, Dad was driving the loader through the junkyard. I stepped onto the ladder and grabbed hold of the rail. Over the roar of the engine, I told him I’d found a job but that I would drive the crane in the afternoons, until he could hire someone. He dropped the boom and stared ahead. “You’ve already decided,” he said without glancing at me. “No point dragging it out.” I applied to BYU a week later. I had no idea how to write the application, so Tyler wrote it for me. He said I’d been educated according to a rigorous program designed by my mother, who’d made sure I met all the requirements to graduate. My feelings about the application changed from day to day, almost from minute to minute. Sometimes I was sure God wanted me to go to college, because He’d given me that twenty-eight. Other times I was sure I’d be rejected, and that God would punish me for applying, for trying to abandon my own family. But whatever the outcome, I knew I would leave. I would go somewhere, even if it wasn’t to school. Home had changed the moment I’d taken Shawn to that hospital instead of to Mother. I had rejected some part of it; now it was rejecting me. The admissions committee was efficient; I didn’t wait long. The letter arrived in a normal envelope. My heart sank when I saw it. Rejection letters are small, I thought. I opened it and read “Congratulations.” I’d been admitted for the semester beginning January 5. Mother hugged me. Dad tried to be cheerful. “It proves one thing at least,” he said. “Our home school is as good as any public education.” —THREE DAYS BEFORE I turned seventeen, Mother drove me to Utah to find an apartment. The search took all day, and we arrived home late to find Dad eating a frozen supper. He hadn’t cooked it well and it was mush. The mood around him was charged, combustible. It felt like he might detonate at any moment. Mother didn’t even kick off her shoes, just rushed to the kitchen and began shuffling pans to fix a real dinner. Dad moved to the living room and started cursing at the VCR. I could see from the hallway that the cables weren’t connected. When I pointed this out, he exploded. He cussed and waved his arms, shouting that in a man’s house the cables should always be hooked up, that a man should never have to come into a room and find the cables to his VCR unhooked. Why the hell had I unhooked them anyway? Mother rushed in from the kitchen. “I disconnected the cables,” she said. Dad rounded on her, sputtering. “Why do you always take her side!
From Shoe Dog: A Memoir by the Creator of Nike (2016)
As part of my formal severing, I had to go in and talk to the boss, a senior partner with the Dickensian name of Curly Leclerc. He was polite, even-handed, smooth, playing a one-act drama he’d played a hundred times—the exit interview. He asked what I was going to do instead of working for one of the finest accounting firms in the world. I said that I’d started my own business and was hoping it might take off, and in the meantime I was going to teach accounting. He stared. I’d gone off script. Way off. “Why the hell would you do something like that?” Lastly, the really difficult exit interview. I told my father. He, too, stared. Bad enough I was still jackassing around with shoes, he said, but now… this. Teaching wasn’t respectable. Teaching at Portland State was downright disrespectable. “What am I going to tell my friends?” he asked. THE UNIVERSITY ASSIGNED me four accounting classes, including Accounting 101. I spent a few hours prepping, reviewing basic concepts, and as fall arrived the balance of my life shifted just as I’d planned. I still didn’t have all the time I wanted or needed for Blue Ribbon, but I had more. I was following a path that felt like my path, and though I wasn’t sure where it would lead, I was ready to find out. So I was beaming with hope on that first day of the semester, in early September 1967. My students, however, were not. Slowly they filed into the classroom, each one radiating boredom and hostility. For the next hour they were to be confined in this stifling cage, force-fed some of the driest concepts ever devised, and I was to blame, which made me the target of their resentment. They eyed me, frowned. A few scowled. I empathized. But I wasn’t going to let them rattle me. Standing at the lectern in my black suit and skinny gray tie, I remained calm, for the most part. I was always somewhat restless, somewhat twitchy, and in those days I had several nervous tics—like wrapping rubber bands around my wrist and playing with them, snapping them against my skin. I might have snapped them extra fast, extra hard, as I saw the students slump into the room like prisoners on a chain gang. Suddenly, sweeping lightly into the classroom and taking a seat in the front row was a striking young woman. She had long golden hair that brushed her shoulders, and matching golden hoop earrings that also brushed her shoulders. I looked at her, and she looked at me. Bright blue eyes set off by dramatic black eyeliner. I thought of Cleopatra. I thought of Julie Christie. I thought: Jeez, Julie Christie’s kid sister has just enrolled in my accounting class.
From Shoe Dog: A Memoir by the Creator of Nike (2016)
I spent a few hours prepping, reviewing basic concepts, and as fall arrived the balance of my life shifted just as I’d planned. I still didn’t have all the time I wanted or needed for Blue Ribbon, but I had more. I was following a path that felt like my path, and though I wasn’t sure where it would lead, I was ready to find out. So I was beaming with hope on that first day of the semester, in early September 1967. My students, however, were not. Slowly they filed into the classroom, each one radiating boredom and hostility. For the next hour they were to be confined in this stifling cage, force-fed some of the driest concepts ever devised, and I was to blame, which made me the target of their resentment. They eyed me, frowned. A few scowled. I empathized. But I wasn’t going to let them rattle me. Standing at the lectern in my black suit and skinny gray tie, I remained calm, for the most part. I was always somewhat restless, somewhat twitchy, and in those days I had several nervous tics—like wrapping rubber bands around my wrist and playing with them, snapping them against my skin. I might have snapped them extra fast, extra hard, as I saw the students slump into the room like prisoners on a chain gang. Suddenly, sweeping lightly into the classroom and taking a seat in the front row was a striking young woman. She had long golden hair that brushed her shoulders, and matching golden hoop earrings that also brushed her shoulders. I looked at her, and she looked at me. Bright blue eyes set off by dramatic black eyeliner. I thought of Cleopatra. I thought of Julie Christie. I thought: Jeez, Julie Christie’s kid sister has just enrolled in my accounting class. I wondered how old she was. She couldn’t yet be twenty, I guessed, snapping my rubber bands against my wrist, snapping, snapping, and staring, then pretending not to stare. She was hard to look away from. And hard to figure. So young, and yet so worldly. Those earrings—they were strictly hippie, and yet that eye makeup was très chic. Who was this girl? And how was I going to concentrate on teaching with her in the front row? I called roll. I can still remember the names. “Mr. Trujillo?” “Here.” “Mr. Peterson?” “Here.” “Mr. Jameson?” “Here.” “Miss Parks?” “Here,” said Julie Christie’s kid sister, softly. I looked up, gave a half smile. She gave a half smile. I penciled a shaky check next to her full name: Penelope Parks. Penelope, like the faithful wife of world-traveling Odysseus. Present and accounted for. I DECIDED TO employ the Socratic method. I was emulating the Oregon and Stanford professors whose classes I’d enjoyed most, I guess. And I was still under the spell of all things Greek, still enchanted by my day at the Acropolis.